A new Chapter.
We are The Storytelling Company.
Written by:
Eva Nauta
TSC Office Manager - Amsterdam Office
A bold step forward.
Today, we are thrilled to share an exciting new chapter in our journey: the official launch of The Storytelling Company! This marks not just a rebranding but a bold step forward in our mission to redefine storytelling in all its forms.
Let us take you with us on this journey: Our TSC story began in April 2024 when Purple acquired PlanWorx, a company dedicated to creating unforgettable event experiences. Recognizing the need to broaden our expertise, we soon took a significant leap forward with the acquisition of Pro Systems, a leader in high-end technical productions. This marked an important moment in our evolution, transforming us into a new entity: The Storytelling Company.
A one-stop destination for brands.
The decision to rebrand and bring multiple services under one unified name stems from our desire to offer a comprehensive storytelling experience. From initial design concepts to flawless execution, we aim to provide our clients with a seamless, end-to-end service, ensuring their stories are told in the most impactful way. With this transformation, TSC becomes a one-stop destination for brands seeking to craft unforgettable narratives.
As we shaped the new form of TSC, we quickly evolved into three specialized branches: Brand Experiences, Technical Experiences, and Event Experiences. Together, these branches work seamlessly to offer an integrated, end-to-end solution that transforms ideas into unforgettable experiences.
Joost, CEO and Chairman of TSC, shares his excitement about this transformation:
"Today marks a new chapter as we unite our strengths and reimagine our future. This rebranding is more than just a new name or logo—it’s a commitment to innovation, excellence, and delivering even greater value to our customers. Together, we are building something stronger, bolder, and ready for the future."
Many more stories to be told.
Along with the rebranding of our company, we’re excited to introduce our new client platform: The Storytelling Suite (TSS). Replacing Hyro, TSS provides a powerful and intuitive toolset designed to enhance and elevate every experience we deliver.
This incredible journey would not have been possible without the support of our talented team, dedicated partners, and loyal clients. We are deeply grateful to everyone who has been part of this story, and we can’t wait to continue creating remarkable stories together.
As we step into this exciting new era, we invite you to join us in shaping the future of storytelling. Here’s to many more stories yet to be told!
Websites & More:
The Storytelling Company:
https://www.storytellingcompany.com/
Instagram:
@tsc.brandexperiences
@tsc.eventexperiences
@tsc.technologysolutions
Linkedin:
tsc-brandexperiences
tsc-eventexperiences
tsc-technologysolutions